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Social media platforms are an excellent way to get your content out there. They are also easy to maintain, making them perfect for business owners who can’t spend all day marketing their products and services. A recent study found that entrepreneurs’ most popular social media platforms were Facebook, Twitter, and LinkedIn.

 

Facebook

Facebook is a social media site with over 2 billion active users every month. It is a place where you can connect with friends, family, and colleagues. Facebook also provides an opportunity for businesses to promote their products and services to people interested in them.

Facebook’s marketing tools are free for anyone who has a business page. You can use these tools to create custom audiences, use Facebook ads, and monitor your content performance on the platform.

 

Twitter

Twitter is a social networking site that allows its users to upload short messages about any topic accompanied by images. These messages are called tweets. Entrepreneurs can use Twitter to promote their products and services or build a following for their business.

Setting up a Twitter account is easy; you need to create an account and fill in some rudimentary info like your name, email address, and password.

 

LinkedIn

LinkedIn is a social networking site founded in 2002 by Reid Hoffman. It was launched on May 5th, 2003, and from then on has grown to be one of the most popular social networking sites in the world. 

LinkedIn is an online business-oriented social networking service. It allows users to connect with other professionals in their field, search for jobs, and post updates about their work experience. The site also allows companies to post job listings and promote themselves as professionals and team players.

Many entrepreneurs use LinkedIn to network with potential investors and customers, find potential employees or partners, or even stay connected with others in their industry.

 

Instagram

Instagram is a social media platform that has become a go-to for many businesses. While Instagram has been around since 2010, it wasn’t until 2012 that the app was released on Android devices, and the number of users increased exponentially. With this increase in users, there also came an increase in businesses looking to use Instagram as a marketing tool.